GUILDFORD TOWN CENTRE

INFLUENCER MARKETING

To support the launch of the premiere shopping centre’s unique personal stylist program, we pinpointed and secured partnerships with on-brand, trusted personalities in the local community. After experiencing the service, each partner shared captivating and relatable video and giveaway content with their communities, driving awareness, social media following, and appointments. 

THE APPROACH

THE RESULTS

7.5-million impressions 

3.5% average engagement rate 

20% growth in @shopgtc Instagram followers

Sell-out styling appointments for launch month 

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Arts Umbrella

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Hallō Properties