LOLO

DIGITAL MARKETING & advertising

THE APPROACH

To support the launch of LOLO, we rolled out a well-rounded digital advertising campaign spanning search, display, and social media channels. This multi-platform strategy attracted attention, boosted brand awareness, and drove early sales, setting up LOLO for sustained growth in the RTD cocktail market. By strategically targeting key audiences and improving keyword quality scores, our approach maximized brand visibility from day one.

THE RESULTS

CTR exceeded industry average at 12.22%

Instagram followers grew by an average of 284% per month

Views increased by 26%

Clicks increased by 66%

Impressions increased 1578%

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